Walnut Cove Realty Walnut is a premier team of luxury real estate experts serving buyers and sellers in Western North Carolina’s booming high-end market.
They approached us to redesign and rebuild their website to more thoughtfully present their services to both sides of the market, showcase the luxury communities they serve, and attract buyers early in their research who are exploring these communities through useful community discovery and comparison tools optimized for search.
Through a series of subject matter expert interviews, we gathered insights about their team, services, and what makes these luxury communities so unique — reflecting all of it on a redesigned website with a multifaceted architecture that catered to multiple use-cases for the website:
- Learning about Walnut Cove Reality and its services
- Exploring various luxury communities in Western North Carolina
- Seeing current real estate listings in those communities
- Arranging a tour of the area
